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Live journey to $500K ARR 22.8% $9.5K $41.7K MRR 1 client · Meta Ads management last sync · today
LIVE DASHBOARD · UPDATED 3 DAYS AGO

The numbers, unfiltered.

Every metric below is real. When a data source isn't wired yet, you'll see when it goes live (not a fake sparkline). Day 7 of 365. Source of truth: /data/dashboard.json.

MRR
$9,500
22.8% of $42K target
1 client · service revenue · manual
Newsletter subs
0
No subs yet
Beehiiv API wires Day 30
Monthly visitors
Tracking starts Day 30
Plausible wires Day 30
Tool spend / mo
$565
13 tools · paid monthly · no cap
manual · monthly accounting
Day 7 of 365 · 22.8% to $500K ARR target
$114,000 / $500,000 ARR · 22.8% to target

MRR · weekly

wires on first $1
// current MRR · history pending

Current MRR: $9,500 / mo from 1 client (Meta Ads management — 1 client). That's $114,000 ARR, or 22.8% of the $500K target.

The weekly chart turns on once 3+ months of history exist — a one-month bar lies more than it tells. Product MRR (The 500K Brief sponsorships, Claude Code Mastery) layers on top as it converts.

Read the journal for how this client landed. Get the next milestone by email.

Subscribers

all sources
Newsletter 0 wires Day 30
Synapse Circle Skool · Synapse Circle

Day 90 target · 5,000 newsletter subs
Day 365 target · 25,000 newsletter subs

Top traffic sources

wires Day 30
// tracking starts Day 30

Plausible is collecting from Day 1, but the first 30 days are too volatile to publish honestly (single-day spikes from a tweet would dominate the sample). After 30 days of data, the top-sources breakdown turns on automatically.

The hypothesis: ChatGPT citations + direct + X drive 70%+ of traffic. We'll know in 23 days.

Cost stack · $565 / mo

where every $ goes
Claude Code Max $100
Cloudflare Pages + Workers $5
Domain · 500k.io $8
Beehiiv (free tier) $0
Resend (transactional) $0
Supabase (free tier) $0
Skool (Synapse Circle) $99
Bright Data $49
OpenAI (gpt-image-1, embeddings) $30
Perplexity Pro $20
Misc tooling $74

Decision pending: raise the soft cap to $565 or trim back to $200? Will be answered before Wave D ships.
// methodology

Phase A (now): numbers are hand-stamped from real accounting, Beehiiv UI, Plausible UI, and Stripe (when revenue starts). The JSON file at /data/dashboard.json is the source of truth.

Phase B (Day 30+): a daily cron pulls Stripe MRR, Plausible visits, and Beehiiv subs directly via API, regenerates the JSON, commits, and pushes. Cloudflare Pages auto-rebuilds. Cron script: scripts/swarm-cron/dashboard-sync-daily.sh.

Last sync: Sun, 03 May 2026 23:51:56 GMT (3 days ago).