The Pricing Strategy skill walks through the standard B2B SaaS / digital-product pricing frameworks (value-based, cost-plus, competitor-anchor, Van Westendorp price-sensitivity) and produces a recommended packaging structure for your offer. Free tier yes/no, tier count, anchor price, axis of differentiation between tiers.

What it produces: a pricing memo — recommended tier structure (with naming, prices, and 3-5 line items per tier), a rationale section explaining the framework choice, and a Van Westendorp-style “willingness to pay” probe you can run on customers to validate.

Best for: founders with a real product and at least some customer signal who are about to launch pricing for the first time, or repackage to fix a stalled growth metric. The skill rewards real pricing data; without any, it produces educated guesses.

Skip if: your business model is well-defined and copying a known competitor’s structure is fine. Skip also if you’ve never spoken to a customer about pricing — the skill can’t compensate for missing primary research.

Setup gotchas: the brief is the leverage. Feed it: product description, customer ICP, current pricing if any, top 3 competitor prices, value-axis customers care about. Vague brief produces “$29 / $99 / Enterprise” boilerplate. Detailed brief produces a defensible structure with rationale.

Real-world workflow: when a Kreators client asks “should I go from one tier to three?” we run this skill against their CRM data + last-quarter retention. Output is a memo we present, not a final answer — pricing decisions need human judgment, and the skill knows it (the memo always ends with “validate with N customers before launch”).

Compatible alternatives: Customer Research to source the “willingness to pay” data the skill recommends gathering, Competitor Research for the competitor-anchor input.

Pricing is a series of bets. Use this for the structure; trust customer signal for the numbers.